I like to solve business problems creatively. Using multiple points of experience, skill and theory, I like to work with clients and agencies to not only come up with visually interesting concepts and executions, but also ones that work hand in hand with the best of user experience practice and great technical implementation in order to help a client’s business do that much better. I am just as interested in ensuring any creative concept is actually effective as I am that it be clever and beautiful: results matter.

I have over 20+ years of experience creative directing, designing, and art directing within several types of media, industries, clients (big and small), for companies (from start-ups to global conglomerates), in multiple countries and markets.

I have nearly 15 years experience managing teams for higher performance of 18+ people, including management layers and multiple disciplines including User Research, UX Design, UI Design, Interaction Design and Interface Copywriting disciplines. I have also mentored and developed several creative managers within the industry to help them get the best out of their teams and themselves as managers.