Leadership & Ops
What I can bring to the table to your business or any problem-solving endeavour. This is my “leadership deck” describing my approach and outlining my unique experience in regards to leadership, problem-solving, creative chops and understanding the full customer experience.
A digital transformation of Racing Post B2C that focused on creating a more customer focused user experience, while also pushing Racing Post to overhaul how the entire business worked with digital product, design, research and content.
A POC project I led to test how well multiple squads could coordinate on a sweeping initiative at speed while also utilising new user mindset research and quick fire insights to build features for a user set they had yet to monetise.
A case study centred around bringing in and building up a research function in one company and re-gearing how UX research worked at another to help make key users insights understandable, actionable and valuable to the business.
Raising a company’s design and user research maturity at a fast enough pace to take on a massive digital transformation piece, that would affect nearly the entire company, is no mean feat. Here were the challenges and my approach.
Let’s Work together
I am currently available. Please contact me for contract or permanent work.
Location
London, UK
Copyright
2025. All rights reserved.